|
Prasoon Joshi (born 16 September 1971) is an renowned Indian lyricist, screenwriter and ad-guru. He is current CEO of McCann World group India and Chairman (Asia Pacific), a subsidiary of global marketing firm McCann Erickson. He is also a writer and poet, mainly in Hindi and English languages. He has received Padma Shri in 2015, Filmfare Best Lyricist Award three times, twice consecutively: in 2007 and 2008 and again in 2014 for Hindi movie Bhaag Milkha Bhaag. Prasoon has also received the National Film Award for Best Lyrics twice, once for his work in Taare Zameen Par (2007), and Chittagong (2013).〔(Prasoon Joshi for Kamal Haasan's Viswaroopam 2 – Times Of India )〕 He has been awarded Padma Shri by Government of India for his contribution towards the field of Arts, Literature and Advertising in 2015. ==Early life and education== Prasoon Joshi spent his earliest years in Almora, in north Indian state of Uttarakhand (then part of Uttar Pradesh). His father, D.K. Joshi, served as a PCS officer with the Civil Service of the state government and later became the additional director of the state's Education Service. These early years all across the northern India – and spending time in places like Almora, Nainital (where his extended family and relatives still live), Tehri, Chamoli Gopeshwar, and later Rampur, Meerut and Dehradun〔〔(Prasoon Joshi Interview ) ''creativeuttarakhand'' (Myor Pahad).〕 – gave Prasoon a remarkable feel for the real Indian pulse that he is now celebrated for in his lyrics and advertising. His mother, Sushma Joshi, a lecturer in political science, performed for the All India Radio for over three decades.〔(Breakfast With Prasoon Joshi ), ''The Economic Times', 3 May 2008.〕 His parents are qualified classical vocalists and daily home life for the young Prasoon was marked with academic discipline, a rich vein of the artistic life and a strong sense of music and culture. He started writing early in life and published his first book at age 17, ''Main Aur Woh'', a 'conversation with himself', inspired by Frederich Nietzsche's ''Thus Spake Zarathustra''.〔 Two more books followed, establishing him as an author. His latest book, ''Sunshine Lanes'', a collection of his songs, was launched at the Jaipur Literature Festival in January 2013. Prasoon did his BSc and post graduation in Physics, then elected to pursue an MBA from Institute of Management Technology, Ghaziabad, India. During his MBA education he decided to fuse his love for culture and art and his faculty for the commercial dynamic and make his career in advertising. 抄文引用元・出典: フリー百科事典『 ウィキペディア（Wikipedia）』 ■ウィキペディアで「Prasoon Joshi」の詳細全文を読む スポンサード リンク
|